Guides··7 min read

Alcove by Mad Tree: the Cincinnati Bar, or the Mac App?

Type alcove by mad tree into a search box and you are chasing one of two completely unrelated things. One is a restaurant and bar from MadTree Brewing in Cincinnati. The other is a Mac utility named Alcove that dresses up the MacBook notch. I write software in that second lane, so I keep meeting people who wanted a table and found an app, or wanted an app and found a beer garden. This page sorts out which is which in about thirty seconds, then goes deep only on the half I can actually help with.

By Deepak Yadav, building NotchBay

The short version

  • Most people searching this want the restaurant: Alcove by MadTree, a food-and-drink spot from MadTree Brewing in Cincinnati. For hours, menu and booking, go to their own site, not a software blog.
  • There is also a Mac app called Alcove, a Dynamic Island-style notch utility with no connection to the brewery beyond one shared word.
  • I build NotchBay, a competing Mac notch app. So I know the software side well and know almost nothing useful about the food, and I keep those two apart below.

#Which Alcove did you actually mean?

The fastest way through this is a single question: did you want somewhere to eat, or something to install? If you typed alcove by mad tree, those are the only two Alcoves that share this exact phrase, and they never overlap.

If you wanted…You meanWhere to go
A menu, a table, brunch, an addressAlcove by MadTree, the Cincinnati restaurantTheir own website and Instagram, @madtreealcove
Something to download for your MacBookAlcove, the Mac notch appThe app maker’s own site (not this one)
To compare notch apps before buying oneThe software category, of which Alcove is one optionKeep reading, this is the half I know

Two products, one common English word. There is no relationship between the brewery and the app that I can find, and neither borrowed from the other.

If your row was the first one, you can close this tab now with no hard feelings. A software developer’s blog is the wrong place to learn what is on tap this week. The rest of the page is honest about where my knowledge starts and stops, so let me spend one section on the restaurant and then move to the part I can actually stand behind.

#Alcove by MadTree, the restaurant

Here is what I can say honestly, and where I stop. MadTree Brewing is a Cincinnati brewery, and Alcove is its restaurant-and-bar concept. From what is public, the flagship sits in Over-the-Rhine, the neighborhood most locals shorten to OTR, and a second location opened in Blue Ash’s Summit Park. The handle you will see attached to it is @madtreealcove. Where it gets written up, the words that keep coming back are brunch, private events, and MadTree’s own beer poured a short walk from where it is brewed.

Now the limit, stated plainly because the honest answer to half of the People Also Ask questions is “go check the source.” I have not eaten there. I cannot tell you today’s menu, whether there is a happy hour running this month, or which location has the better patio, because ranking food and drink in a city I do not live in would be me inventing things, and this blog does not do that. Those are exactly the questions Alcove’s own page answers and mine cannot. So if your search was about food, drink, hours, or booking a room, treat this paragraph as a signpost: search for their site or their Instagram, where a real person keeps the hours current.

Rule of thumb: anything with a menu, a reservation, or a happy hour belongs to the restaurant. Anything you download and install belongs to the Mac app. They do not overlap.

That is genuinely most of what a disambiguation page owes you. The brewery got to this phrase with a restaurant; a different team got there with a utility. If you came for the kitchen, you are done. Everything below is for the smaller group who meant the software.

#Alcove the Mac app: same word, different thing

Alcove is also the name of a paid Mac app for the MacBook notch. It belongs to a small category of tools that borrow Apple’s iPhone Dynamic Island idea and anchor a version of it to the notch on a MacBook: music that curls around the camera housing, notifications, timers, and restyled volume and brightness overlays. As of these apps go, Alcove leans deliberately minimal, fewer features executed cleanly rather than a kitchen sink. That is a fair philosophy and some people prefer it.

I want to be careful here, because I make a competitor and it would be easy to be unfair. Alcove predates my app. It is one of several established options, alongside NotchNook, DynamicLake, boring.notch and others, and for the exact current feature list and price you should read Alcove’s own site rather than my summary, which can go stale. What I can offer instead is a fair, factual side-by-side of where my app and Alcove differ, which I wrote up in NotchBay vs Alcove. If you are weighing the two, start there.

One practical note that applies to every app in this space, not just Alcove: none of them are magic hardware. They are small always-on windows that light up the space around the notch. If you have never installed a notch utility before, it is worth understanding what one actually does and how much of it you can bend to your taste, which is the subject of Dynamic Island customization on the Mac.

#If you meant the software: what a notch app does

Whichever notch app you end up choosing, the category has converged on a handful of jobs. Knowing them makes any comparison, Alcove included, easier to read.

  • Live activities. Now playing with a waveform, your next calendar event with a join button, AirPods battery the moment they connect, timers, and small status chips for the camera, microphone, Caps Lock and Focus.
  • HUD replacement. The stock macOS volume and brightness bezels are large and land in the middle of the screen. Several notch apps redraw them as slim overlays near the notch instead.
  • A tray. The notch as a catch surface: drop files onto a shelf, or keep a searchable history of what you copy. If a clipboard history is what you are really after, that is a whole topic on its own, and I laid out how it works on macOS in the Mac clipboard guide.
  • Call controls. Mute, camera and leave for a video call without hunting for the right window.
  • Dictation. Start speech-to-text from the notch and have it type into whatever app has focus, ideally with the transcription running on-device.

No app does all of this equally well, and that is the honest reason the category has more than one name in it. Some, like Alcove, bet on restraint. Others bet on breadth. Before you install anything, one more honest checkpoint: these are utilities that ask for system permissions, so it is worth knowing how to tell a trustworthy one from a sketchy one. I worked through that reasoning, using a free app as the example, in is boring.notch safe, and the same logic applies to any notch app you are about to trust.

#Where my app fits

Mine, so discount the enthusiasm accordingly. NotchBay is the notch app I built because I wanted the broad version of that list in one place: music with a live waveform, a calendar chip that joins your next meeting in one tap, mute and leave controls for Zoom and Google Meet, AirPods battery on connect, the volume and brightness HUDs redrawn at the notch, camera and mic privacy chips, per-app skins, a clipboard tray that keeps roughly 60 recent clips with OCR search inside screenshots, dictation built on Apple’s on-device SpeechAnalyzer engine, and drop-a-file-on-the-notch sharing through your own Google Drive.

The rule underneath all of it is that nothing leaves your Mac unless you send it. There is no account to create, clips and transcripts are never uploaded, and dictation audio is processed on-device. If restraint is what you value, Alcove may suit you better than my app does, and that is fine; I would rather you pick the right tool than my tool.

NotchBay is $19 one-time (regularly $39), with a 3-day trial before you pay. No subscription, no account. It requires macOS 26 (Tahoe) and a MacBook with a notch, and it is signed with an Apple Developer ID and notarized by Apple.

The honest limits, because every app here has them: NotchBay needs macOS 26, so older systems are out, and it only renders on a notched MacBook, so nothing appears on an Intel Mac or an external display. Call controls need Accessibility permission. The Google Meet bridge works in Chromium browsers such as Chrome, Brave and Comet, not Safari yet. If any of those is a dealbreaker, that too is a reason to look at Alcove or one of the others instead.

#Frequently asked questions

Who owns Alcove by MadTree?

Alcove is the restaurant-and-bar concept from MadTree Brewing, the Cincinnati brewery. It is their venue, not an independent operator borrowing the name. For ownership specifics, current management and locations, their own site and their Instagram (@madtreealcove) are the sources I would trust over a software blog like this one.

What is Alcove Cincinnati known for?

From what is public, Alcove is a MadTree Brewing food-and-drink spot with a flagship in Over-the-Rhine (OTR) and a second location in Blue Ash’s Summit Park. The words that recur in coverage are brunch and private events, alongside MadTree’s own beer. I have not eaten there, so treat that as a pointer and check their page for the current menu.

Does Alcove in Cincinnati have happy hour?

I cannot confirm current happy-hour times, and I will not invent them. Specials change by season and by location, so the honest answer is to check Alcove’s own website or their Instagram (@madtreealcove) for this week’s hours. Anything with a menu or a time window belongs to the restaurant, not to the Mac app.

Is Alcove also a Mac app?

Yes, separately. Alcove is also the name of a Mac utility for the MacBook notch, a Dynamic Island-style app with nothing to do with the brewery beyond the shared English word. If you were looking to install software, that is the Alcove you want. I build NotchBay, a competing notch app, so I know that side well.

Everything on the software side here comes from building NotchBay and living with the alternatives on real notched hardware. The restaurant details are deliberately kept to what is public, because I am a Mac developer, not a Cincinnati local. Spot an error? Email hello@thedeepflux.com and the page gets corrected.
Deepak YadavCrafting beautiful digital consumer products.

Product designer and indie hacker. Founder of Ossian Design Lab. Builds and ships business and consumer digital products in public.

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